– Washington will lead global expansion of the brand into the U.S.
– Andrew Robb, the Farfetch’s former COO, to join board
Amsterdam, 15 June, 2021 - Otrium, the premier online outlet shopping experience, today announces the appointment of Zuhairah Scott Washington as President. Joining from Expedia Group, she brings her experience in navigating digital transformation and business model disruption to Otrium’s rapidly expanding end-to-end marketplace for fashion.
In addition, Otrium has appointed Andrew Robb, formerly Chief Operating Officer at Farfetch, to its board in the role of Non-Executive Director. Having scaled Farfetch during his 10 years as COO, Robb will bring his expertise to bear in scaling Otrium into a global ecommerce leader.
Otrium is a fashion marketplace that solves the enormous multi-billion dollar industry challenge of unsold inventory. Currently, around 12% of clothing produced stays unsold. Using proprietary technology, Otrium works with fashion brands to help find a buyer for every item of clothing produced. It offers brands an easy way to set up an online outlet store, leveraging its in-depth analytics to ensure brands maximize their revenues and ensuring customers get the best fashion brands at exceptional prices, all with premium service.
Otrium partners with leading fashion brands, including Karl Lagerfeld, Joseph, Anine Bing, Belstaff and Reiss. In 2020, Otrium saw revenues triple, with registered members surpassing 3 million and over 300 fashion stores now on its app. It serves over 20 markets across Europe and the US from 3 logistics hubs.
Says co-founder and CEO, Milan Daniels, “It was really important to us to find an extraordinary leader to match our global ambitions. In Zuhairah, we’ve found an exemplary strategist and people leader who can help us make our mark, not just on the US market, but also as part of the team driving our global expansion at a fast pace.”
Says Washington, “I’m energized by Otrium’s mission to build a purpose-driven fashion marketplace that eradicates the $180 billion in unsold inventory created each year. Our platform will extend the life cycle of fashion by empowering designer brands with data, insights and tools to help them find an owner for every item they produce at an exceptional price. We are excited to play an important role in the push for more sustainable fashion.”
Adds Daniels, “In addition to Zuhairah joining, we’ve strengthened our board team with Andrew Robb, bringing us a huge amount of passion and experience in rapidly-scaling technology-led businesses, from early stage through to hyper-growth.”
Says Robb, “I’m interested in businesses that can change the world. Having helped scale Farfetch from an early stage through to becoming a global leader in luxury fashion ecommerce, I can see the global potential in Otrium. I’m excited to be joining the board to see it through this scaling phase of its journey – there’s no better time to be a part of what Otrium is bringing to the fashion world.”